Onboarding
- Every user has different smoking habits and different smoking frequency.
- Onboarding experience is designed on the basis of desired outcome of each user.
- Give answers to some simple questions about smoking cigarettes.
- It gives users personalized and relevant first experiences with higher engagement and lower time-to-value rates.
Community
- When surrounded by other people who want to quit smoking, they are more likely to stay motivated.
- You can challenge yourself and your friends with daily challenges to stay consistent.
- Share your achievements with the community.
.gif)
Save money
- Biggest motivation for user is the health of their friends and family, specially if they have responsibility of their family members on their shoulder.
- Second biggest motivation is their own health.
- Money also plays its role. Save money that people waste on cigarettes and earn rewards.
Consistency
- Starting the process is the easy part. Everyone says this is the last cigarette but every cigarette is the last cigarette.
- Complete daily challenges to stay consistent.
- Challenges are kept short and simple so that user can complete them everyday.
.png)
.png)
.png)